For the 2012 Young Lions Competition, Creatives will have the opportunity to pledge their support in aid of Vision Mission, a CSI project initiated by Ster-Kinekor Theatres. Ster-Kinekor Theatres has aligned its CSI initiative to the area of sight and vision, informed by the fact that the brand delivers the magic of cinema, through the sense of sight.
The winning team will be sent to compete in the international Cannes Lions festival 17 to 20 June 2012.